Monthly Archives: August 2018

New book communicates for success

Understanding communication and how people process messages is any public relations practitioner’s job – but Dr Chris Kossen has taken this understanding to another level with a new book on just that in Communicating for Success, a book he wrote with co-authors Eleanor Kiernan (Senior Lecturer USQ)  and Professor Jill Lawrence (USQ), published in January 2018.

“In this book we aim to help everyone understand what effect communication has on every aspect of our lives,” Chris says.

“We can think of communication as anything that involves a transaction of meaning as a result of messages being sent and received between people. These messages include both intentional and unintentional messages, for example, your yawn at the breakfast table may be unintentional, but it communicates a message, most probably that you are tired.”

Dr Chris Kossen teaches first, second and third year public relations and organisational communication at USQ.

“For public relations students, understanding all the aspects of communication that affect behaviour is critical for them to be successful in their field, and my job teaching PR students was one of the real drivers for me to write this book with my USQ Colleagues.

“We’ve all had the experience of saying or doing something and then being surprised to find that someone else interprets what we have said or done in a way that we never intended. The importance of managing risk in communication holds particularly true today in our world of social media.

“Communication is a complex process with many opportunities for mistakes and misunderstandings to occur, so we hope we can help students, and anyone else interested in communication, avoid and manage these problems.”

“The more effectively we communicate the better we can are able to function across a wide range of areas critical to success.  This includes our ability to manage relationships, to coordinate people, achieve goals and advance one’s career including university studies.”

Dr Chris Kossen is a Senior Lecturer in Public Relations at USQ.  He is currently conducting research into the experiences of backpackers in the casual horticultural labour market in Australia.